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Why Google rebranded to Alphabet – and why it paid dividends
Tech News

Why Google rebranded to Alphabet – and why it paid dividends

When Google rebranded to Alphabet on October 1, 2015, it was to make the sprawling array of Google-related ventures “cleaner and more accountable,” according to founders Sergey Brin and Larry Page. The launch of the new holding company aimed to restructure the organisation and distinguish between distinct areas of the business – partly for investors, […]

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