Marketech has unveiled another major expansion of its digital stockbroking platform, introducing a new suite of equity capital markets (ECM) tools designed for use by both online and full‑service brokers.
The company’s Focus platform has already proven itself popular with active traders and high‑net‑worth investors across Australia, combining a professional‑grade interface with retail‑level pricing. It consistently records the highest average traded volumes per user and the largest average portfolio sizes in the local online market.
According to Marketech CEO Travis Clark, this update addresses the need for a shift from the conventional client-advisory methods toward a tech-forward connected ecosystem for brokers and their clients.
“Technology should create efficiency, yet too often it just adds complexity. Advisers are managing multiple disconnected tools, while self‑directed investors juggle countless single‑purpose platforms,” Clark said. “Our latest release consolidates another product, the capital‑raising workflows, into the Focus front-end – integrating the communication, bidding, and allocation updates, into the same single sign-on platform people would use to access to the market data, media and portfolio data.”
Marketech’s latest software replicates the back-end ECM administration processes of other providers, however notifications of new offers, bid confirmations, and allocation updates are instead delivered to the broker whitelabeled Focus app, whose clients are then notified through in‑app and push alerts.
This next step, to the clients’ app, aims to remove the bottleneck of email distribution, helping brokers to streamline their secondary offer processes – distributing their offers faster, more efficiently, and on a broader scale.
Clark noted that brokers using Focus for their own clients could embed their own research or educational content directly into the platform – such as recorded interviews, deal briefings, or company updates – transforming how their clients engage with new offers.
Focus remains free, with optional live‑market data and pro-grade features available for up to $65 per month (for non-professional users) which includes live‑streaming ASX and Cboe price data.
Marketech’s latest upgrade reinforces its goal to unify all stockmarket functions within one digital environment – offering both online and full-service brokers a flexible, co‑branded technology stack for servicing the modern investor.
