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As the backbone of the global food supply chain, agriculture and horticulture are essential to meeting the world’s increasing demand for sustainable, high-quality produce.
But the agricultural industry faces a minefield of challenges, from labour shortages to supply chain disruptions that are increasingly capturing global attention.
In this complex landscape, it has become more vital than ever to understand the real issues faced ‘on-farm’, to explore diverse and innovative solutions, and discover the role of technology in shaping and delivering the future of the agricultural industry.
Enter “Ag101” an event tailored for newcomers to the agricultural and horticultural sectors, as well as researchers, scientists, engineers and technology developers seeking to deepen their insights into this dynamic field.
Who should attend Ag101?
- Companies considering broadening their scope to include agriculture as a new market.
- Tech innovators and academics from diverse industries, interested in exploring agriculture as a potential market for their validated technologies.
- Professionals in ag-facing businesses who want to get a sense of the context of the industry or seeking to deepen their understanding of the agricultural landscape.
- Individuals with limited knowledge of agriculture, eager to explore the industry and consider it for future career opportunities.
By entering the agricultural industry, companies gain access to an extensive and continually growing market with multiple revenue streams and countless avenues for innovation and growth, with the added potential for environmental stewardship.
Ag101 is the go-to event to introduce you to this multifaceted, dynamic industry. You’ll find out who and what you need to know to navigate your journey and make a success in this market.
Harnessing Technology
Our event will help you to understand how cutting-edge technologies are revolutionising various facets of agriculture, and where gaps remain that require urgent solutions. Whether it’s digitizing vineyards or managing one of the largest national farming companies in the UK, you’ll learn first-hand how technology can, and is, shaping the future of agriculture.
Agri-TechE’s Interdisciplinary Manager, Diego Durantini, explains:
“Agriculture is fertile ground for innovation – farmers and growers are hungry for technology to address the variety of problems they face and to support them in their quest to grow the food we eat. The scale and diversity of the industry offers big opportunities for new technologies that wouldn’t initially be linked to agriculture – from smartphone cameras identifying plant diseases to GPS-guided tractors. These “non-ag” technologies are turning heads in the industry – could your tech solution be next?”
Spotlight on Farmers
As we dive into the heart of agriculture, we put farmers in the spotlight to give unique perspectives on the industry’s challenges.
Our featured farmers will give you a glimpse into the lives of those who work to bring food from farm to table, sharing their stories from breeding pedigree cattle to making British wine. Through these diverse experiences, we aim to demonstrate both the shared problems and the individual nuances that shape the agricultural landscape – and how you can be part of it.
The Wider Industry
Ag101’s overview of the industry showcases expert perspectives across the global supply chain’s interconnected stages. From fields to processing plants, you’ll be introduced to complexities faced by farmers and stakeholders, enabling you to tailor your tech innovations to match real needs, navigate this ever-evolving industry and make a tangible impact.
Diego Durantini continues:
“The farms we traditionally think of as being ‘agriculture’ are merely the first stage in a complex global supply chain encompassing processing, manufacturing, packaging, and transport, before food finally lands on shop shelves. Technology can support every stage of the supply chain to ensure a more resilient, robust and profitable industry.”
An Opportunity to Connect
As well as gaining a deepened understanding of the agricultural industry, you will receive practical guidance on next steps – from how to introduce your innovations into the industry, routes to market and crucially, who you need to connect with to make this happen (hint: it’s through Agri-TechE!).
The world of agriculture awaits you, and Ag101 is your ticket to explore its possibilities.
Secure your place today by registering for Ag101 on our events page.
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